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Affirm and Wayfair Expand Partnership to Bring Honest Financial Products to UK and Canada’s Shoppers

honest financial products

Affirm and Wayfair have expanded their multi-year partnership to provide honest financial products to international shoppers. This expansion specifically covers customers located in the United Kingdom and Canada. Shoppers in these regions can now select Affirm at checkout for flexible payment options. They can choose to pay for home goods over time through monthly installments. The checkout process offers real-time approval decisions for a seamless experience. Furthermore, Affirm ensures there are no hidden fees or late charges for any users. They also promise never to charge compounding interest on these transactions. This move follows a successful launch across Wayfair’s US online and physical stores. Now, more global customers can invest in their homes with total price transparency. Both companies remain committed to providing fair and predictable financing to the public.

Global Growth of Transparent Financing

The collaboration aims to empower consumers to spend responsibly while furnishing their living spaces. By using these tools, shoppers avoid the common pitfalls of traditional credit cards. Transitioning to international markets allows Affirm to scale its core mission. Consequently, more people can access high-quality home goods through clear payment plans.

“Home is deeply personal, and we want every part of the shopping experience, including how customers pay, to reflect that,” said Curtis Crawford, head of fintech and loyalty at Wayfair. “Since first partnering with Affirm nearly a decade ago, we’ve seen how much our customers value having flexible, transparent payment options. Expanding Affirm to the UK and Canada means more shoppers can invest in their homes in a way that works for them, with no hidden fees or surprises.”

“When people are shopping for their homes, they want to focus on finding the right piece for their space and not worry about fine print or surprise fees that come with it,” said Wayne Pommen, Chief Revenue Officer at Affirm. “We’re proud to expand on our years of successful partnership with Wayfair, delivering the same peace of mind to even more consumers in the UK and Canada.” 

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News Source: Businesswire.com